Sun’s Eye takes your privacy seriously. Please read the following to learn more about our privacy policy.

What This Privacy Policy Covers

This policy covers how Sun’s Eye treats personal information that is collected and received, including information related to your past use of Sun’s Eye products and services. Personal information is information about you that is personally identifiable like your name, address, email address, or phone number, and that is not otherwise publicly available. This policy does not apply to the practices of companies that Sun’s Eye does not own or control or to people that Sun’s Eye does not employ or manage. In addition, certain Sun’s Eye associated companies have their own privacy statements that can be viewed at their respective sites. This privacy statement also does not apply to the web sites of our business partners or to any other third parties, even if their web sites are linked to our web site. We recommend you review the privacy policies of each web site you visit.

Information Collection and Use

Sun’s Eye may collect personal information when you register on, or when you visit pages or the pages of certain Sun’s Eye partners. When you register we ask for information such as your name, email address, billing address, and phone number. Once you register with Sun’s Eye and sign in to our services, you are not anonymous to us. Sun’s Eye automatically receives and records information on our server logs from your browser, including your IP address, cookie information, and the page you request. Sun’s Eye uses information for the following general purposes: to customize your shopping experience, improve our services, contact you, and conduct internal research.

Information Sharing and Disclosure

Sun’s Eye does not rent, sell, or share personal information about you with other people or nonaffiliated companies except to provide products or services you’ve requested, when we have your permission, or under the following circumstances:

  • We provide the information to trusted partners who work on behalf of or with Sun’s Eye under confidentiality agreements. These companies may use your personal information to help Sun’s Eye communicate with you about offers from Sun’s Eye and our marketing partners. However, these companies do not have any independent right to share this information.
  • We believe it is necessary to share information in order to investigate, prevent, or take action regarding illegal activities, suspected fraud, situations involving potential threats to the physical safety of any person, violations of Eyegasm’s terms of use, or as otherwise required by law.
  • We transfer information about you if Sun’s Eye is acquired by or merged with another company.


Sun’s Eye may set and access Sun’s Eye cookies (small amounts of data, which often includes an anonymous unique identifier that is sent to your browser from a Website’s computers and stored on your computer’s hard drive) on your computer. Cookie information is used to make our Website work better, to understand Website usage and trends, deliver a more personalized experience and to improve our content and offerings and to create a more individualized shopping experience for each shopper. If you do not want information collected through the use of cookies, there is a simple procedure in most browsers that allows the user to accept or reject cookies. If you set your browser not to accept cookies, you may not be able to take advantage of certain services on our Website. Personal information is not stored in the cookie.

Your Ability to Edit and Delete Your Account Information and Preferences

You can edit your Account Information, at any time. We reserve the right to send you certain communications relating to, such as service announcements and administrative messages. The email specials are sent to all customers, but one may opt-out of receiving them during account creation or anytime after by unsubscribing in their account options, following the unsubscribe link and instructions within the email specials email, or by contacting

Confidentiality and Security

We limit access to personal information about you to employees who we believe reasonably need to come into contact with that information to provide products or services to you or in order to do their jobs. We have physical, electronic, and procedural safeguards to protect personal information about you. Your preferences are password protected for your privacy and security. In certain areas, we use industry-standard SSL encryption to protect data transmissions.

Conditions of Use, Notices, and Revisions

If you choose to visit, your visit and any dispute over privacy is subject to this Notice and our Conditions of Use, including limitations on damages, resolution of disputes, and application of the law of the state of Florida. If you have any concern about privacy at, please contact us with a thorough description, and we will try to resolve it. Our Privacy Notice and the Conditions of Use change periodically. We may e-mail periodic reminders of our notices and conditions, unless you have instructed us not to, but you should check our Web site frequently to see recent changes. Unless stated otherwise, our current Privacy Notice applies to all information that we have about you and your account. We stand behind the promises we make, however, and will never materially change our policies and practices to make them less protective of customer information collected in the past without the consent of affected customers.

Changes to this Privacy Policy

If we decide to make an important change to our Privacy Policy, we will post a notification and link on our homepage so that you can review the updated policy. If at any point we wish to use your personal information in a manner different from that stated at the time it was collected, we will notify you by means of an e-mail and give you the opportunity to indicate whether you consent to the proposed use.

Last Updated and Effective Date: 1/3/2009